STRATEGIC STORYTELLER • PASSIONATE COLLABORATOR • BRAND OBSESSIVE
I’m an idea-first Create Director with over 20 years’ experience, marrying ambitious ideas with commercial objectives to deliver work for brands of every size, in every sector & across every platform.
I have led multi-disciplinary teams, shaped brand transformations & delivered strategically conceptual work that drives meaningful human connection & real business impact.
Art Director assistant Vertigo films
SENIOR CREATIVE Ignition Marketing
CREATIVE LEAD. Boomerang Media
CREATIVE DIRECTOR. Universal Pixel
CREATIVE DIRECTOR. JPC
HEAD OF BRANDING & COMMS Ego Creative
CREATIVE DIRECTOR AMYMAC Creative
HEAD OF BRAND DESIGN Mail Metro Media
COMMERCIAL CREATIVE LEAD Mail Metro Media
BRIEF
Create a multi-channel campaign to launch a new limited edition stacker for KFC both instore & online.
Create a multi-channel campaign to launch a new limited edition stacker for KFC both instore & online.
SOLUTION
A tongue-in-cheek campaign using bold typography that leans into the product's southern roots.
A tongue-in-cheek campaign using bold typography that leans into the product's southern roots.
SKILLS
• Copywriting
• Art direction
• Artwork production
• Copywriting
• Art direction
• Artwork production
BRIEF
Create a brand for Mail Metro Media's annual industry event & roll it out across all collateral from invite to venue graphics.
Create a brand for Mail Metro Media's annual industry event & roll it out across all collateral from invite to venue graphics.
SOLUTION
A bold & vibrant design that incorporated interactive installations, merchandise, wayfinding & big screen presentations.
A bold & vibrant design that incorporated interactive installations, merchandise, wayfinding & big screen presentations.
SKILLS
• Branding
• Artwork production
• Project co-ordination
• Branding
• Artwork production
• Project co-ordination
Taxi advertising // Rimmel
Branding // 360 Media
Packaging design // AWA Nature
Safety campaign // RBC
Recruitment campaign // SSP
Branding // Sunnyfields Farm
Office branding // B&Q
Case study pack // UP
Internal comms campaign // BAT
Mobile exhibition // BT
Website design // Land Rover
Brochure design // Orient Express
Sales toolkit // RSM Tenon
07968 000 532